Young Women Killed While trying to Assassinate a Russian Scientist

Activision’s Genius Viral MarketingSo I came across this video today of what seemed to be a young women trying to assassinate a Russian scientist. In the video, the woman is seen walking up to the scientist with a gun and then firing at him. She is then taken down seconds later by Russian guards and they then zoom in on her dead body on the floor. I freaked out when I saw this! I immediately sent it to everybody I know, to try to uncover what exactly was going on.



This might just be the most genius marketing scheme ever devised! The YouTube videos along with the website and the twitter account all have you thinking that this actually occurred!!! However, it is for a video game!!! This is all part of a viral marketing campaign for the upcoming Activision title, Singularity.

The game is developed by Raven Software and revolves around a top-secret Russian project that would allow a person to bend space and time.

Check out the MIR-12 website, their YouTube account and the twitter account, it is so intelligently set up, it totally had me fooled!!!

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